Wayfair Wallpaper Pattern Design
Project Type: Pattern design, vector illustration
Project Details: For Wayfair’s first brick and mortar store, I created a large repeat wallpaper pattern for select areas of the store. Our inspiration for the pattern was toile, a French pattern-making technique that uses repeating vector illustrated scenes to tell a story. For Wayfair, the objective was to tell the story of the Wayfair customer experience of through Wayfair-coded scenes. The scenes capture key elements like the Wayfair store, the Wayfair warehouse, a Wayfair town square, and neighborhoods and people of all kinds. The pattern produced on wallpaper, as well as coffee cups, reusable bags, and other materials.
Year: 2024
